It is highly recommended to keep it within 65 characters for your subject lines.
Here are some important tips you should keep in mind when crafting your subject lines:Ī. So not only will it affect your open rates, but a subject line can either save your email or doom it into the spam folder. Your subject lines act as your first line of advertising, catching your customers’ attention and piquing their interest enough to open your emails.ĭid you know that 47% of email recipients would decide to open your emails based solely on the subject line? That’s not all, 69% of recipients would report email as spam based also on the subject line. So it’s no surprise that optimizing your subject lines is your first major hack for crafting highly-converting emails. Subject Lines are Your Email’s Verbal Postersīe it engaging, converting, leading your customers to click your CTA, or generating returns-your emails don’t start working until they’re opened. So to get the maximum returns email marketing has to offer, here are the 5 hacks you need for crafting highly-converting emails!ġ. In fact, email marketing is known to generate up to 3,800% ROI (and some data analytics recording higher!). Remember, email marketing is one of the gold medalists (if not the gold medalist) when it comes to being the highest ROI generator. So while your email marketing strategy is already paying your eCommerce store in dividends every month, there is still more you can do to further increase it cost-effectively. You can start by revisiting the elements of your emails. That is the true hack behind highly-converting emails that isn’t just cost-effective-it’s smart too.
Maximize your return on investment (ROI) by working with what you already have. You might want to focus instead on how you can turn to optimize for conversions. When stepping up your eCommerce email marketing game, you don’t have to reinvent the wheel.
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